Your Interests and Expertise: It’s easier to write about what you know and build relationships with potential customers when you share their passion.
When you’re choosing a new niche, you want to make sure that you line up these four factors for the best results:
It’s much easier to start ranking for niche keywords in Google and get featured on smaller niche publications and blogs.
Follow the Google E-A-T (Expertise, Authoritativeness, Trustworthiness) principles to get Google rankings.
Without a niche, you’ll struggle to become an authority in your space.
After all, who wants to sign up for a newsletter that covers a broad range of topics at random? Would you sign up for a weekly email about anything and everything?
Without a niche, you’ll struggle to develop a brand, convince visitors to come back to your site, or sign up.
What Is a Niche and Why You Need OneĪ niche is a specific subcategory of a larger industry, like the Keto Diet or weight loss for new moms, not general weight loss.įocusing on a single niche is crucial if you want to make the most of your marketing efforts. If you’re not quite sure what a niche is and why you need one, let’s cover that first. Now that you’re all signed up, it’s time to find the ideal niche for your new ClickBank business. Step 2: - Choose a Niche and Product(s) For Your First ClickBank Niche Site That means you’ve successfully signed up as an affiliate with ClickBank, and you’re ready to proceed to the next step.